Business Genie PaymentsShift4 Partner
    Press Resources

    Media Kit & Press Resources

    Everything journalists, podcasters, and event organisers need for interviews and features with Carl Daniel.

    15+
    Years Experience
    500+
    UK Venues Advised
    40+
    UK Regions Covered

    Official Headshot

    Carl Daniel - UK Hospitality EPOS Specialist - High Resolution Headshot

    High-resolution headshot available for editorial use

    Credentials

    Chartered MCIM

    Chartered Institute of Marketing

    Professional recognition for strategic marketing expertise

    Official Shift4 Partner

    Shift4 Payments

    Authorised reseller of Shift4 POS EPOS across the UK

    Logos for Press Use

    Biography - Copy & Paste Ready

    Short Bio (50 words)
    Social Media / Quick Intro

    Carl Daniel is a Chartered Marketer (MCIM) and Official Shift4 Partner with 15+ years helping UK hospitality businesses optimise operations through strategic EPOS implementation.

    Medium Bio (75 words)
    Articles / Podcast Intros

    Carl Daniel is a Chartered Marketer (MCIM) and Official Shift4 Partner specialising in hospitality technology. With over 15 years advising restaurants, pubs, and hotels across the UK, he brings deep expertise in EPOS systems, payment processing, and digital transformation. As author of 'Scale Smart', Carl helps multi-site operators scale profitably while reducing operational complexity.

    Full Bio (150 words)
    Features / Interviews

    Carl Daniel is a leading UK hospitality technology consultant, Chartered Marketer (MCIM), and Official Shift4 Partner. With more than 15 years of hands-on experience advising restaurants, pubs, hotels, and multi-site operators, Carl has helped over 500 venues across 40+ UK regions transform their operations through strategic EPOS implementation. His expertise spans hospitality technology strategy, payment processing optimisation, and digital transformation for F&B businesses. As an authorised reseller of Shift4 POS EPOS, Carl brings enterprise-grade technology solutions to hospitality businesses of all sizes. Carl is the author of 'Scale Smart', a practical guide for UK hospitality operators looking to expand profitably, and regularly contributes industry analysis on emerging technology trends shaping the sector.

    Expert Topics

    Carl is available for interviews, podcasts, and expert commentary on the following topics.

    Hospitality Technology

    • Digital transformation in UK hospitality
    • EPOS system selection and implementation
    • Cloud vs on-premise solutions
    • Integration strategies for multi-site operators

    Payment Innovation

    • Payment processing optimisation
    • Reducing transaction fees for hospitality
    • Shift4 and Shift4 POS ecosystem insights
    • PCI compliance and security best practices

    Business Growth

    • Scaling hospitality operations profitably
    • Multi-site management challenges
    • Technology ROI and cost reduction
    • Operational efficiency through automation

    Industry Trends

    • UK hospitality market outlook
    • Post-pandemic technology adoption
    • AI and automation in F&B
    • Consumer behaviour and expectations

    Media Mentions & Press Coverage

    Recent features, interviews, and industry commentary.

    Feature Article
    December 2024

    How UK Hospitality is Embracing Cloud EPOS Solutions

    Hospitality Tech Today

    Expert commentary on the shift from legacy systems to cloud-based EPOS in the UK hospitality sector.

    Industry Insight
    November 2024

    Payment Processing Trends Shaping 2025

    The Caterer

    Analysis of emerging payment technologies and their impact on hospitality operations.

    Expert Interview
    October 2024

    Scaling Multi-Site Operations Profitably

    Restaurant Business UK

    In-depth interview discussing strategies for hospitality operators looking to expand.

    Guest Column
    September 2024

    The True Cost of Outdated EPOS Systems

    Pub & Bar Magazine

    Opinion piece examining the hidden costs of maintaining legacy technology.

    For a complete list of media appearances or to request interview archives, please contact press@skytab-uk-epos.co.uk

    Media Enquiries

    For interview requests, expert commentary, podcast appearances, or speaking engagements, please get in touch.

    Book a discovery call

    Pick a 15-minute slot that suits you

    Speak with Carl Daniel directly. We'll review your current setup, show you a live Shift4 EPOS demo if helpful, and answer any pricing or hardware questions. No slides, no pressure.

    • 15 minutes — focused on your venue, not a generic pitch.
    • Official Shift4 UK partner — straight answers on fees, contracts and hardware.
    • Prefer to talk now? Call 07786 235819.
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